New York-based automotive brand, this morning laid out its key plans for the autonomous driving at the Future of Mobility Conference in Dubai. Christian Soemmer, Managing Director, Cadillac Middle East, spoke to delegates about the manufacturer's approach to Advanced Mobility in an interactive panel titled 'Will Autonomous and Self Driving Cars make Roads Safer?'.

While the origins of the automotive industry are rooted in the development of the internal combustion engine in the 1860s and '70s, principally in France and Germany, the USA had joined in earnest by the early 1900s. Since Cadillac's beginnings in 1902, the brand has forged a solid reputation for achieving automotive engineering firsts.

Making its first appearance in the Middle East, the Escala Concept car formed the centerpiece of the Cadillac stand at this year's Dubai International Motor Show (14-18 November) as visitors received a tantalizing glimpse at the future direction of the brand.

Cadillac, in partnership with The Andy Warhol Museum, has announced 2017's final exhibition of 'Letters to Andy Warhol', which is set to take place at UAE's Dubai Design District (d3) as part of Dubai's urban lifestyle event, Sole DXB. Held from 8-16 December 2017, the collaborative project between Cadillac and the cultural institution celebrates Warhol's legacy through imaginative, co-created content and experiences. It includes five pieces of artwork, across varying mediums and techniques, from different periods of Warhol's career, which all share Cadillac as the subject.

Cadillac's stunning Escala concept car will make its first appearance in the Middle East at this year's Dubai International Motor Show, allowing visitors to immerse themselves in the design innovations that are driving the next phase of the brand's ongoing expansion.

Liberty Automobiles - the exclusive dealership for Cadillac and Opel in the UAE, and the General Motors (GM) dealer for Chevrolet and AC Delco, has announced the highly anticipated launch of its dedicated 'Liberty Application.' The new app introduces a range of convenient features that reflect the company's ongoing dedication to enhancing the car ownership experience and improving its customers lives.

Cadillac, in partnership with The Andy Warhol Museum, has announced that the final exhibition of Letters to Andy Warhol will take place in Dubai, United Arab Emirates from the 8th to 16th December 2017.

Cadillac, as part of its 'Dare Greatly' initiative, has launched a new brand campaign in the Middle East, shining a spotlight on entrepreneurial Arabs living in New York and the passions that drive them.

The Cadillac XTS is a spacious and comfortable sedan with confident handling and performance. For 2018, the XTS receives technical, chassis and appearance changes to heighten the appeal of this elegant sedan.

The Cadillac 6.2L V-8 engine that powers the Cadillac DPi-V.R prototype race car is undefeated at mid-season in the 2017 IMSA WeatherTech SportsCar Championship. The Cadillac race engines have secured 11 of the first 15 podium places - including all five victories - during Cadillac's first year of IMSA competition, while each traveling more miles than a trip from Cadillac House in New York City to Hollywood, California.

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