Second Custom Show Emirates ends on a high gear

"Thrilling show returned in its third mega edition."

H.H. Sheikh Nahyan Bin Mubarak Al Nahyan, minister of higher education and scientific research and Sheikh Marwan Bin Rashid Al Mualla led other high-level government officials in the inauguration of the highly anticipated second edition of Custom Show Emirates (CSE) and the first edition of International Motor Show Abu Dhabi (IMSAD) at the Abu Dhabi National Exhibition Centre.

"The show has grown 40 percent in terms of floor space from last year and welcomed almost 25,000 visitors this year, as compared to 13,000 in its inaugural edition. We saw 104 local and 63 international exhibitors from 17 countries occupying almost 450,000 square feet of indoor and outdoor space. These are, indeed, very promising numbers and we look forward to continuing our growth in the next edition," commented Saeed Al Marzooqui, chairman of Custom Events UAE.

"We were delighted to be the exclusive sponsor of the International Motor Show Abu Dhabi & Custom Show Emirates 2016, which witnessed a remarkable success and a significant number of visitors. We would like to thank Custom Events and all those who contributed to the success of the exhibition. The show provided a unique platform to launch the latest vehicles and promotions to thousands of visitors. I would like to reiterate that Al Hilal Bank is committed to collaborating with government and private organizations in various initiatives and activities that are held in the Emirate of Abu Dhabi,''said Khaled Abdulla Al Khoori, CEO, Al Hilal Bank.

More than 950 modified cars were presented, both privately and by exhibitors in the Custom Cars Competition for a chance at winning the coveted title - 'King of the Show', while almost 300 cars participated in the grand parade. However, the showstopper was a golden Nissan GTR from Japan, which at 3.5 million AED was the most expensive car at the show.

"Custom Show was a good opportunity for the UAE-based auto enthusiasts to share and exchange their experiences. Hopefully we will show the best of it next year too," said Salah Alamoudi, CEO, PP Performance.

Bike enthusiasts also witnessed a nail-biting finish to the 'Bikers Build-Off' competition. There was also a considerable presence of custom bike builders from Turkey, Belorussia, Switzerland and Germany with more than 100 unique bikes on display, including one costing 900,000 AED, leaving the visitors in awe.

We would like to thank the organizers of the 2016 Custom Show Emirates for their commitment in putting on such a great show, yet again this year. We are extremely pleased by the number of visitors to our stand, from loyal bikers to families simply out for friendly entertainment. Furthermore, the inquiries generated by this year's event surpassed our expectations and showed how vibrant and enthusiastic the biker community is in the United Arab Emirates. We look forward to returning next year with even more novelties and exciting products to share and display,'' said Karim Kassoul, general manager, Specialized Sports Equipment, Victory and Indian dealer, UAE.

The outdoor performance arena, which had the largest footfall count, witnessed almost 70 professional drifters roaring into action in their modified vehicles with breathtaking performances, including: 4x4 drifting, saloon car drifting, Gymkhana, stunt driving and much more.

"We thank all our sponsors, exhibitors, visitors, media partners and stakeholders for their support for Custom Show 2016. Preparations are already underway for a much bigger show next year: March 30 to April 1, 2017. Save the dates."

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