June 2015

The auto industry is going digital!

Whenever you are sitting and watching TV, listening to the radio, surfing around the news websites over the internet, the one thing that frequently pops up is the connected cars topic! It is really the latest trend nowadays. Most of the telecommunication and technology firms are working now closely with every single automaker: Qualcomm with Audi, Porsche, Daimler and BMW; VW with Huawei; and other automakers are deploying Android Auto such as Hyundai, Volvo, Honda, etc.

The big buzz word in the automotive and car industry is now connected car. By definition the connected car is the presence of devices in an automobile that connect the devices to other devices within the car/vehicles and or devices, networks and services outside the car. Typically, a connected car after 2010 or thereabouts, has a head-unit, infotainment unit, in-dash system with a screen from which the operations of the connections can be seen or managed by the driver. Kinds of systems that can be connected are:

- Music/audio, podcasts and internet radio via various devices such as smartphone or internet-enabled tablet. There are apps that play music according to your mood.
- Smartphone/iOS/Android and proprietary applications or apps. Navigation either through a smartphone/iPhone application or through a built-in GPS navigation system
- Bluetooth - wireless connectivity allows the driver to use Bluetooth to a cellular phone or smartphone to make and receive phones. Bluetooth can also be used to stream music from a Bluetooth connected device such as an iPod, iPhone, smartphone or Bluetooth-enabled tablet or iPad.
- Road side assistance - the most popular and well-known service is On Star, in which agents help drivers in cases of accidents or other dangers by contacting authorities and rescue workers depending upon the need.
- Voice commands and hands-free controls - often the head unit will respond to voice commands, such as "Play my song." and more sophisticated options may be Siri-Style  such as "Navigate to nearest gas station."
- Parking apps - parking apps using a smartphone, locate and may pay for parking nearby.
- 4G WiFi hotspots - GM starting with the Chevy Malibu 2015 model by offering 4G LTE in all its cars. The Audi A3 is the technically the first 4G LTE connected car in USA.  Volvo also offers 4G LTE.

In our June 2015 issue, we bring you the 6th generation 2016 Chevy Camaro for our cover story. The legend is surely back! We did some hot and exclusive first drives such as the new Jaguar XE and Lamborghini Aventador SV. In our Editors' Choice section, I personally drove the Ferrari F12 Berlinetta and Ershad drove both the Jaguar F-Type Coupe R and Lexus NX200t in Dubai. In Beirut, I had the chance to grab both the Mercedes E200 Coupe and Cabriolet for an agreeable cruise. We feature a special report on the strong comeback of the Chinese manufacturer, Geely, to our region - quite interesting.

This month, June, our official mascot Ra'ed will be at the Lebanon Motorsport and Tuning Show 2015. Come and visit our booth!

- Issam Eid, Editor-in-Chief

Cover Story2016 Chevrolet Camaro



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